Robin is an icon. She has been one of the most accomplished and well liked analyst relations professionals in the entire business tech industry and now has her own firm Schaffer AR to help AR people/programs do it right when it comes to dealing with us testy analysts. She also is author of a book "Analysts on Analyst Relations: Practical Secrets for Winning Big" that gets to the heart of what the analysts are thinking and want and what you need to do to help but not go overboard. Simply the best! Oh, and be ready to find out "What (She) Really...#analystrelations #AR #analysts