YouTube is coming after TikTok. They recently announced they will start sharing ad money with YouTube Shorts creators on February 1st. And many TikTok creators have already been transitioning their TikTok audiences over to YouTube because of greater tools to build communities around their content. Which is why I wanted to spend a few good minutes with Jeff Brathwaite, who has used YouTube Shorts to grow the community of subscribers for his Comedy Divas YouTube channel from 5K to 92K in less than a year.
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